Bob Scheier is a veteran IT journalist and marketing writer, with more than 20 years experience writing and editing for top-tier publications such as PCWeek (now eWeek) and Computerworld, where he served as technology editor. For over 15 years, he has delivered clear, concise and compelling marketing content to hardware, software and services vendors ranging from start-ups to AT&T, Microsoft, Computer Associates and Cognizant. Bob’s expertise ranges from cloud and data center management to security, storage and enterprise architecture to software testing and agile development. His stint as industry editor at VAR Business gives him a special understanding of the marketing challenges faced by service providers and value-added resellers.
Bob is highly skilled and experienced in developing, researching and writing white papers, case studies, email newsletters, ghost-written articles and blog posts. He has years of experience covering how companies use IT for competitive advantage, which helps him tailor marketing content to any audience.
Bob Scheier is an independent contractor to Communication Strategy Group.